LG is becoming stronger with Sony deal in film-based 3D TV technology.

WorldWide Tech & Science. Francisco De Jesùs.

LG is becoming stronger with Sony deal in film-based 3D TV technology.

In a separate meeting, new LG Display CEO and the KDIA Vice Chairman Han Sang-beom confirmed a previous report in The Korea Times that LG has begun shipping its film-based 3D panels for televisions to Sony of Japan.

``Sony has released 32-inch and 42-inch 3D televisions using LG Display’s film-based 3D technology. LG is becoming stronger with Sony,’’ Han said.

Hong Ji-eun, a spokeswoman for Sony Korea, confirmed the comments by the LG Display CEO. Han said his firm’s OLED screens are also receiving more attention from existing customers that possibly include Sony. A Sony spokeswoman declined to confirm this.

Asked about an expansion of its tie-up with Sony, even to OLED screens, Han said; ``I can’t talk about that at this time as we aren’t increasing our output.’’

The Sony deal comes after another Japanese TV company, Panasonic, has started selling 42-inch and 47-inch 3D TVs by also using LG’s 3D technology in the United States.

Sony and Panasonic were critical partners for Samsung as they previously used its battery-powered 3D technology. 

``The shift by the two Japanese TV majors to LG’s 3D technology means that the ongoing war for the standardization of a 3D format is tilting toward LG, rather than Samsung, which took the initial lead by promoting its battery-powered technology,’’ a KDIA executive said.

But Han said it will be difficult for the top-tier LCD firm to see a turnaround in profit in the first quarter.

``Despite market uncertainties, LG won’t sell new shares. We aren’t in such a desperate situation as to be forced to launch any capital-raising campaigns from financial markets,’’ he said.